What is pipeline management in sales? Pipeline management in sales refers to the process of systematically managing and tracking the different stages a prospect goes through in a sales process. It starts from the first stage of lead identification all the way to closing the deal. Sales pipeline is also referred to as the visual …
Why is Pipeline Management in Sales Important – What Are its Benefits? Read More »
What is Sales Productivity? Sales productivity is a measure of your sales team’s ability to efficiently generate sales revenue. There is a direct relationship between a company’s revenue growth and sales productivity. It is well known that an increase in sales productivity also significantly improves your company’s profitability. Measuring Sales Productivity There are many different …
Key Account Management refers to a Strategic Account Management approach in B2B sales. Companies identify and prioritise their most important key clients and valuable customers. These accounts known as key customers play an important role in generating substantial revenue. They are typically valuable customers who have a significant impact on a company’s overall success. Key …
Selling products and services strategically is paramount to achieving consistent profitable growth. Sales Management is a vital process that includes client engagements, key account management, deal management, pipeline management, quotation management, and effective use of certain sales apps and tools to achieve the desired sales targets. The Game Changer – Sales Strategy In sales, every …
Introduction – B2B and B2C companies The objective of this document is to help you understand the difference between B2B CRM software (business-to-business customer relationship management) vs B2C CRM software (business-to-consumer customer relationship management) and to assist you to decide the right CRM for your business. However, before we get into the CRM discussion, it …
B2B CRM vs B2C CRM – Which is Right for Your Business? Read More »
What is the Need for CRM? Customer Relationship Management (CRM) software is a tool for managing all current and prospective customer interactions and their data in one place to increase sales. This enables businesses to build strong customer relationships and leverage the data to help them make important decisions. CRM software has been in existence …
How CRM Increase Sales – Most Comprehensive Guide in 2023 Read More »
It is not what you are thinking. It is not just a better compensation, or incentives or a promotion. The Quest for Liberation In our experience working with so many clients and having young team members ourselves, we have come to the conclusion that the desire for freedom & happiness tops the list. Infact it …
Many sales leaders find it quite overwhelming to keep track of multiple KPIs while managing their pipeline. Some of the obvious ones are booking, pipeline, forecast, deal size, transaction volume, etc. What if you had the time to track only one? Which one of these is the most important? While engaging with customers, we found …
Do you know why “Sales Velocity” is the most powerful metric for sales transformation? Read More »
INTRODUCTION Key Account Management in sales is a framework to maximize customer lifetime value. The framework is relevant while selling to as well as serving customers. Its goal is to build long-term client relationships with an emphasis on customer retention. Every solution provider should add value to their customer’s business. That is the only way …
Ultimate Guide to Key Account Management in Sales Read More »
Over the last few years, world-class companies have built their competitive edge around the principles of Account Management. Unfortunately, many companies are yet to up their game in this aspect and master this science. They have either underestimated the power of this concept or they have found it cumbersome and expensive to implement or they …
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