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what is b2b crm

What is B2B CRM | Best CRM for B2B to Move the Needle in 2024

What is B2B CRM software? B2B refers to Business to Business and CRM stands for Customer Relationship Management. A B2B CRM software involves systems, technology, processes and strategies to help B2B companies manage their relationship with both existing clients and potential prospects. The right B2B CRM tool coupled with sales automation capabilities enables you to […]

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pipeline management process

6 Key Steps For a Successful Pipeline Management Process

Introduction A structured pipeline management is the lifeblood of successful sales organizations. It serves as a guide to sales team members in the complex  journey of converting leads into customers. Benefits of having robust pipeline management are manyfold. This article details the 6 key steps involved in establishing a successful pipeline management process and system.

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crm implemention-challanges

Top Challenges in CRM implementation: Overcoming The Roadblocks by Mitigating Risks

Introduction Making a decision for a CRM implementation software is possibly one of the most strategic decisions an organization can take. When implemented and managed well, a CRM implementation can add wings to help organizations soar, grow and prosper. This decision involves a lot of time, money, and commitment from all stakeholders, particularly from the

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what is a mobile crm

What is a Mobile CRM? Advantages of Having A Mobile CRM in 2024

Data and information are at your fingertips in today’s rapidly ever-changing world. This is possible only due to pervasive access to the internet through mobile devices. Mobile phones account for nearly 70% of all web traffic today. This is why a Mobile CRM strategy has become essential to growing your business. So let’s explore the

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B2B Customer Relationship Management

How To Build Long-term B2B Relationships Using B2B CRM

Introduction Although 74% of the business agree that having better customer relationship is a powerful weapon to grow their business, only 18% focus on customer retention. This is very concerning as we know customer acquisition comes at a cost. Isn’t it surprising how companies ignore customer relationship building which can help in retention and easy

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Cloud CRM vs On-Premise CRM – The Most Glaring Differences

The human resources needs and associated skills required in both cases are very different. On premise solutions will need you to plan for expert technical consultants. You need to also invest in network administrators, system administrators, database administrators, security staff, and systems to guard your server rooms 24*7. You will need to either recruit them

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BANTS lead qualification process infographic

Go Beyond BANT Lead Qualification: Embrace The Modern BANTS Framework

Sales is both art and science; possibly more of science in today’s context. And we say that because a scientific process and methodology backed with data has the potential to exponentially improve your sales efficiency. A critical part of this scientific process is lead qualification. What is Lead Qualification? Lead qualification is a process of

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mobile crm

Mobile CRM – Most Comprehensive Guide To a Mobile-first CRM Strategy

Introduction HBR reports that conventional CRMs have very high failure rates. This is due to poor user-adoption and data integrity issues. Customer-facing teams find these applications cumbersome, time-consuming and ineffective for their day-to-day operations. This is exactly where a Mobile CRM (Customer Relationship Management) can help. Primary role of sales teams and account managers is revenue

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